Charming Shoppes Takes Its Brands Online Globally with FiftyOne

New York – October 18, 2011 – Charming Shoppes Inc., the leading women's specialty plus size retailer in the U.S., is pleased to have launched internationally with FiftyOne. With the launch, consumers around the world now have online access to Charming's family of fashion brands including Lane Bryant, Cacique, Catherines, Fashion Bug and Loop 18, as well as the more than 300 brands offered at the Company's new plus size shopping hub, Sonsi.com.

For the launch, Charming Shoppes partnered with New York City-based FiftyOne, the recognized market leader in international e-commerce. FiftyOne operates a technology and services platform that enables U.S. retailers with international ambition to transact with consumers in more than 90 countries worldwide. With FiftyOne enabled, consumers in more than 90 countries worldwide can now experience the convenience of shopping Lane Bryant and her sister sites with localized currencies and competitive international shipping costs. All international orders are inclusive of duty, VAT, and customs clearance, with no surprise C.O.D. charges